Hasbro has copied Lego!

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Hasbro has copied Lego!

Post by Tithe on Sat Sep 18, 2010 8:05 pm

Well, It looks like Lego's gonna get more turbulance...

I recently saw a commercial of Hasbro and their battleship line. But guess what? The completely stole Lego's design of Board games and Called it "U-build battleship"! The entire thing in the "Line of fire" was completely studs and pieces!

Once the put the commercial on youtube I'll post it. Now lego has another copier to deal with. Sad

EDIT: Here's the link MsRR found... http://www.amazon.com/gp/mpd/permalink/m2I96DET74YOLT

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Re: Hasbro has copied Lego!

Post by Legodude77 on Sat Sep 18, 2010 8:29 pm

o_O great,many more kids will be playing diffrent things thus causing lego to lose many customers that they could of had.Well,it just expands to the lego,megablock,knex war....

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Re: Hasbro has copied Lego!

Post by BioK on Sat Sep 18, 2010 9:06 pm

Copying happens ALL the time.
Last time I visited Vietnam, I saw tons of (Rahaga) Bionicles that are the exactly the same look (minus the mask) and had a different name. It was like..Star Warriors or something. Even the pieces had the lego logo on them. They were selling like hotcakes. The company even claimed a copyright on those sets. You see? It's pretty normal. LEGO can easily sue and go to court, however, that isn't very good. IT can ruin alliances and such, affecting shareholders.

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Re: Hasbro has copied Lego!

Post by Micah477 on Sat Sep 18, 2010 9:59 pm

This is so messed up! In all honesty, all you need to make a semi-successful business now-a-days is a really successful business to copy =/ It's just so sad that they'd even stoop to this level of copying. Next thing you know we'll be seeing almost complete copies like the ones BioK mentioned No

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Re: Hasbro has copied Lego!

Post by emiliox-2 on Sun Sep 19, 2010 12:34 am

im getting really sic of other company copeing lego now!!


in about 5 years time LEGO will be taken by other company's that are copying there own design!!!

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Re: Hasbro has copied Lego!

Post by Darknight1101 on Sun Sep 19, 2010 12:47 am

@emiliox, i think thats pretty unlikely, close to impossible in fact, lego is one of the richest and biggest companies in the world, not to mention its part of Disney, another Massive company.

its sad that other companies take the lego idea =[
Have you guys ever heard of a company called 'cobi'?
Cobi specializes in making army toys which look identical to lego minifigures and pieces, Lego 'apparently' don't even know they exist!

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Re: Hasbro has copied Lego!

Post by Sim533 on Sun Sep 19, 2010 12:59 am

This is already out from begin 2010. I have seen it there earlier. Too bad.

Guys, don't buy this stuff, buy the LEGO!

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Re: Hasbro has copied Lego!

Post by emiliox-2 on Sun Sep 19, 2010 1:01 am

Sim533 wrote:This is already out from begin 2010. I have seen it there earlier. Too bad.

Guys, don't buy this stuff, buy the LEGO!


oh c'mon Sim, do you really think ill buy Hasbro after what they have just done!

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Re: Hasbro has copied Lego!

Post by -CrimsoN- on Sun Sep 19, 2010 1:37 am

http://www.cobi.com.pl/en/toys/

Cobi Link.

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Re: Hasbro has copied Lego!

Post by Sim533 on Sun Sep 19, 2010 1:40 am

Seems like more companies copied it.

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Re: Hasbro has copied Lego!

Post by emiliox-2 on Sun Sep 19, 2010 1:42 am

yep, and this could get worse and worse.

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Re: Hasbro has copied Lego!

Post by Roddy15 on Sun Sep 19, 2010 4:34 am

Oh gee, please. You all take this as doomsday for LEGO. The trademark is gone so people can copy away so saying copied doesn't matter now. I think the only way I would stop buying LEGO is if another company makes good toy bricks like LEGO but for not rip-off prices.

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Re: Hasbro has copied Lego!

Post by ndb on Sun Sep 19, 2010 6:25 am

Guys, guys, guys. Lego can't do anything more about that than they can about Knex and Mega Blocks. Hasbro had a building block system in 2003-2004, where you could build Transformers and G.I.joe vehicles, that were competable with the regualr toys.

Anywy, it's not illegal for a toy company to put out a building system. BTW, Hasbro's won't last long.

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Re: Hasbro has copied Lego!

Post by emiliox-2 on Sun Sep 19, 2010 6:50 am

well, i dont think neither of the copyers will becuase the public already collects LEGO at first (same as i do) and they there still playing with it now! so becuase Lego came first its still the option for building blocks at the moment.

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Re: Hasbro has copied Lego!

Post by Darknight1101 on Sun Sep 19, 2010 7:38 am

IMO if people are smart they'll stick with LEGO Wink

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Re: Hasbro has copied Lego!

Post by Roddy15 on Sun Sep 19, 2010 7:41 am

Well if a company makes cheap sets exactly like LEGO then I think we could see lots of people not buying LEGO.

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Re: Hasbro has copied Lego!

Post by Tithe on Sun Sep 19, 2010 7:42 am

Well, someone needs to email lego about this. Thnis is NOT lego, but they have copied the design and added some strange bricks.

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Re: Hasbro has copied Lego!

Post by Roddy15 on Sun Sep 19, 2010 7:45 am

For peat sake, It DOES NOT matter anymore LEGO HAVE NO TRADEMARK OVER BRICK even I COULD NOW MAKE MY OWN LEGO SETS AND CALL THEM A NAME AND SELL THEM.

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Re: Hasbro has copied Lego!

Post by Darknight1101 on Sun Sep 19, 2010 7:55 am

you right man,
calm down though Razz

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Re: Hasbro has copied Lego!

Post by emiliox-2 on Sun Sep 19, 2010 12:29 pm

Roddy15 wrote:For peat sake, It DOES NOT matter anymore LEGO HAVE NO TRADEMARK OVER BRICK even I COULD NOW MAKE MY OWN LEGO SETS AND CALL THEM A NAME AND SELL THEM.

good idea roddy! im doing that now. Razz

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Re: Hasbro has copied Lego!

Post by ndb on Mon Sep 20, 2010 7:12 am

I completely agree with Roddy, don't worry about it, few people will buy them anyway, and these were out before Lego put out their games.

I will continue to buy G.I.Joes and Transformers.

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Re: Hasbro has copied Lego!

Post by Seemefly on Tue Sep 21, 2010 3:41 pm

I just noticed that Hasbro, Megabloks, Cobi, Knex and more have copied Lego.

I still think Lego is the best.

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Re: Hasbro has copied Lego!

Post by Roddy15 on Wed Sep 22, 2010 10:29 am

MegaBloks have been out on in toy stores for apporx. 10 years. Hasbro is new to the list.

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Re: Hasbro has copied Lego!

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